Target Audience for my portfolio book

Target Audience

“The more you engage with customers the clearer things become and the easier it is to determine what you should be doing” -John Russell, President, Harley-Davidson

                                                           
The target audience will comprise primarily of students studying make-up artistry, those who are working freelance in the creative industry looking for inspirations, those working with independent film and television production companies, photographers, local organisations producing fashion events or theatre productions and for those who treat this like a hobby to expand on a fantasy.  The target age group is mainly aimed at people between 18-50, both male and female, who are looking for inspirations and some new ideas. The MUA Portfolio workbook is for both professionals and those who just love makeup.



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